Malcolm Rifkind

Essay writing

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Writing an Essay for International Exams

Today we are going to look again at one of your comments, this time about writing. Oumaima (I hope I said that right) Oumaima says: You’re amazing sir!  Please can you help me by telling me what are the steps to follow for writing an essay or short paragraph.

And what is the best way to improve my English more and more. Well thank you very much for your very kind words. When it comes to writing essays for international exams, there are two important things that you need to remember. Read the question and plan your answer. In my experience for international exams like CAE, CPE, IELTS and TOEFL, there’s normally 3 or 4 points that are mentioned in the questions that you must refer to in your answer. These carry a lot of weight in the grading because they show that you have understood the task. And it’s always important to plan you writing,

That’s true in any language. Make sure that each paragraph has a theme and that you don’t jump around. Give your work an overall structure with a beginning and middle and an end. Well I hope that is helpful for the writing. For the second part of your question, the best way to improve more and more Is to keep practicing and don’t be afraid to make mistakes. We learn from our mistakes so the more you make the more you learn. Thanks for the question Oumaima, and everyone; What kind of writing do you get asked to do? How do you find it? Let me know in the comments below.

Academic Writing Tips : How to Write a Persuasive Essay

Today we’re going to talk about how to write a persuasive essay. All good essays in my opinion are persuasive. All strong essays will have a very passionate opinion about what they are being written about. So, essentially all essays should be persuasive in some way. But to actually be a persuasive essay that is in quotes, you actually have to be very up front about your position on the particular topic you’re writing about. So what you should do is therefore take everything, all the reasons to agree with your position and write them all down. And then take all the reasons to disagree with your position and write them down as well. And systematically go through and figure out why your position is better than the other position. In a persuasive essay, you actually want to be honest, I hope, about what you’re writing about and about what you’re trying to persuade the reader to believe. So you should actually really check yourself and make sure that you don’t mention anything that you might have questions about in your mind as you’re writing this essay. So, go ahead and pick out the best arguments that you could present. But also give integrity to the opposing side. Let people know that yes, you understand how people could think in a different way but you yourself know that’s the wrong way. So you want to persuade the reader to essentially come over to your side. And like I said before, I think all good strong essays are persuasive in some way. If I get to the end of an essay and I haven’t been persuaded of at least something, I pretty much wasted my time. So think about that as you write any kind of paper.

Key aspects of internet business

Nowadays in the age of e-commerce, starting an internet business and become an entrepreneur has become easier like never before. The people and merchants are opening various kinds of services shops, agency, freelance teams and online e-commerce stores to start their businesses. Here are some key aspects to keep in mind for the proper functioning and growth of your business. By the way, it essay was written by essay help service.

Estimate the Demand or create a bit

    1. The leadership of the company estimates the overall need and requirement in the market related to your product. If you have a unique concept and a product, you should create a demand for it through advertisements, referral programs, freebies, word of mouth gossip or joint ventures. Without demand no one will buy your product. So keep this in mind if you want to grow your internet business.

Keep it simple while ordering

    1. The visitors to your site are your potential customers, so it is necessary that you have a smooth functioning site with simple ordering facility. This hassle free approach is necessary to not bore out the customer and convert the interests in to profits for your internet business.

Payment options

    1. So after the ordering process is done with, you must have instant payment options available for your customers wherein they can pay with the popular payment gateways. The popular payment gateways are VISA/MASTERCARD credit or debit cards, moneybookers, paypal, alertpay, Bank transfer etc. The more options you provide, the more is the possibility of receiving orders from different geographical locations.

Packaging and delivery

    1. After the payment is done, you don’t just relax as the work is just half done. As a reliable internet business, it is your duty to see that the payment you take for meets all the delivery of the products to the customers. This can be difficult to manage on your own so at least one dedicated department or an assistant should look over this job. One should also try to make partnerships with different courier and delivery services to build reliable link and get discounts.

Service and Support, customer care

                   Once the sale of the product has been completed, you should also provide a money back guarantee for a                         small limited period of time. Apart from that if it is your own product then you should also provide the                           customer with after sales services and support. This enables the entrepreneurship to win over the hearts                         of your customer and keep them loyal toward your organization. This is a very important step of internet                       business strategies. You can also choose to outsource the services department if you wish so.


  1. The management must also make sure that the transactions made on your e-commerce store are 100% secure. One thing to do about this is get an https by registering for a validity security certificate. Your website builder can help you do that. One other thing related to payment secure is getting the VISA and MasterCard security approval badges like Verified by VISA. This helps the customer build trust on your site and helps you to get more sales which ultimately results in the growth of your internet business.